Rouge My Knees


Vintage Playboy|Vintage Advertisements Circa ’67 & ’69
August 13, 2009, 11:09
Filed under: Masculin, photography

While in L.A. last week I hit the famous Rose Bowl Flea Market.   It was and is GLORIOUS.  After deciding I would only drop $20 bucks there (aside from the $8 entry fee), I came away with some pretty dresses ($5 each) and my most fave, two old Playboy Magazines I scored for $5.  I love collecting gentleman’s magazines from the ’60s and ’70s and I’ve managed to rack up some goodies: Avant Garde and Evergreen Magazine and now these Playboys.

Along with some pretty rad articles (often by notable authors, artists and film directors) are the ads.  Dated ads  can reveal the perception of a culture or stereotypes common at the time of their conception.

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As to be expected, I suppose, the old Playboys are full of advertisements for cars, liquor, cigars, cigarettes and my fave:   SLACKS.

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wrangler

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The Playboy Subscription marketing is the BEST.  I love how defined they “Playboy Man” becomes…

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The automobile ads are brilliant.  Funny how these seem to be more ’80s than late ’60s.

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The only ad noticeably geared towards women is this Chanel No. 5 ad, though I suppose the message is for the menz.

Chanel was on to something.

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